Protecting, Preserving & Enhancing
The Character of Pleasure Point
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About Us
We are an informal group of residents, property and business owners who want to protect, preserve and enhance the character of Pleasure Point.
Save Pleasure Point came together in late 2015 when 200+ neighbors felt The Lumberyard, a commercial project at 38th and Portola, would negatively affect the neighborhood due to increased traffic, parking, and other issues. Unfortunately, our efforts came too late in the planning process, despite our appeal to the Coastal Commission. We endorse economic growth in Pleasure Point’s commercial zoned areas. However, these interests should not add stress to Pleasure Point’s infrastructure and residential areas.
We believe that new construction should be appropriate for Pleasure Point – in terms of height, design, and on-site parking.
Recent Posts
032-051-22 – BACK in SHAPE parcel
• Ideas involve a 14 unit bldg; no plans have been submitted; no new activity since 6/2019
The Lumberyard 3800 Portola Dr (38th & Portola)
The Lumberyard permit expires 2/11/2021 Current owners - the Pietro Family Foundation of SF - have the TL parcels 4-sale; the listing is not on JParrish’s website - word is the price is $4.5M 4-sale or not: we’re not sure the Pietro’s pursuing developing the project....
Pleasure Point Plaza App: #181263 – 33 rental units with commercial space – across from SUDA
Developer has relayed he is putting his project off until 2021 as he can’t get the banks to finance this project because of the retail component; he is considering some redesign of the project Permit expires 3 years: 12/2019 = 12/2022
Opal Cliffs Motors – Cliff Café Bldg – 03206113
• Had a recent sale to Richard Novak• No application for a permit re: changes is yet on file in Planning
Portola Drive
The flashing lights at the 32nd and 36th Portola crosswalks are getting a lot of use - YAY!! Getting them Ok’d was an a priority “safety demand” of ours; PW felt other streets are more dangerous, however SPPt (all of us) pushed and won; John L strongly supported this...